Our Process
The Turn Group covers your needs from project concept through project delivery. The six phases below outline how every web design, development, and AI integration engagement runs at our agency, and how that flow applies to your project.
Each phase below has a clear deliverable. Together they form the playbook our in-house team follows on every project, no matter the platform or complexity.
Identify needs. Map the path forward.
In order to provide you with the solutions that you require, we identify your specific needs, evaluate your business and its practices, and collectively gather your project specific criteria. We want to gain your perspective and we want to open the doors for new thoughts and ideas as well as to help break through barriers that often limit the creative process. It's about discovering, fact finding, and answering questions like how and why. Most importantly, we want to help you figure out where you are going and the quickest way to get there.
Start a project conversation when you are ready to walk through your goals with our team.
Study the market. Understand the field.
The next step in creating a successful project is to research your competitors, your market and your industry, and to expand on the discovery process so that we approach your project with as much knowledge and understanding as possible. The result is that all of your needs and expectations are met and we provide you, our client, the best possible solution for your project along with a better managed process from start to finish.
Our onsite SEO practice shows how the same research mindset shapes search visibility for clients.
Translate ideas into a tangible design.
Once we have identified your overall goals and strategies we go to the drawing board and create a tangible path that we have charted together. We take the ideas and concepts and create methods, processes, and procedures resulting in a clear model of approach. In this phase we take all available resources and produce a professional, creative, precise design that portrays your overall goals and mission. Innovation is what we strive for by developing a mutually accepted concept of your vision.
Custom website design is where this phase lives day to day, paired with concept and identity work.
Build to spec. Communicate every step.
Once the pathway has been charted and finalized, it is time for The Turn Group to start building the proposed project. During this phase, we use a comprehensive development approach to ensure that you are always aware of the project status, budget, and timeline, and that you are pleased with the progress of your project. Code reviews, milestone demos, and shared staging environments keep the work transparent at every step.
Website development at The Turn Group covers the build itself, from clean front end code to the back end frameworks that power it.
Measure results. Learn. Iterate.
This step is somewhat overlooked and can be the most important stage of the project. After completion it is critical to measure the results, to make sure that all requirements of the project are evaluated, to identify problem areas as well as successes, and to confirm that goals were met. In doing so we give birth to new ideas and possibilities for tomorrow. Quality assurance, accessibility checks, performance testing, and analytics review all live in this phase.
See finished projects in our portfolio for outcomes that came directly out of this phase.
Stay engaged. Grow with you.
Relationships are the key ingredient to any successful venture of any magnitude. We pride ourselves in our ability to maintain long lasting relationships with our clients. We believe that trust, integrity, commitment and communication are the ideals that make us stand out as a company, and they continue to propel us forward as your number one service provider for years after launch.
Ongoing website support keeps that relationship active long after the launch announcement.
The six phases above show up across every discipline our team runs. Pick a thread to see how the same playbook applies to your project.
Browse the portfolio →Plan and ship AI features inside Joomla, WordPress, and custom builds.
Explore AI website integrationTwo decades of Joomla design, development, and migration depth.
Joomla design and developmentCustom themes, plugins, and headless WordPress front ends shipped end to end.
WordPress design and developmentBring us in early to scope, plan, and pressure test a build before development starts.
Web project consultingWhat long term partners say about working through this process with our team.
Read client testimonialsPhase six in practice: a long term partnership that keeps the site fast, secure, and growing.
Website support and maintenanceReady to start phase one
Tell us what you have in mind. Discovery is on us.
